Overview

Kia Motors America (KMA) unveiled the 2009 Kia Optima midsize sedan at the New York International Auto Show. On sale in early fall, the refreshed Optima offers a completely modified exterior, which offers a more aggressive, dynamic style than previous models, and is outfitted with a new engine that provides more power and better fuel economy. For 2009, Optima also is larger than its predecessors, which complements its distinctive new styling and separates itself from other vehicles in the growing midsize segment.

"Optima is in a strong position to change the way consumers think about midsize sedan offerings," said Tom Loveless, vice president, sales of KMA. "Already known for its exemplary quality, safety and value, Optima's sleek new redesign provides consumers with a sporty, fuel-efficient choice and showcases Kia's commitment to providing the best all-around vehicle package."

See also:

2006 Kia Optima
Far more buyers of reasonably priced economy-oriented cars are likely to notice the much-improved revamped 2006 Kia Optima midsize sedan. The new Optima has slicker styling, more power and added s ...

First impressions mean a lot
At first glance, the Optima gives off more than a hint of a European vibe. A vast stylistic improvement over the namesake that it replaces, it sports larger dimensions than the outgoing model. Sur ...

Interior car
Interior general precautions Prevent caustic solutions such as perfume and cosmetic oil from contacting the dashboard because they may cause damage or discoloration. If they do contact the dashbo ...