ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche� — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Remote keyless entry
    ➀ Lock button ➁ Unlock button ➂ Panic button (if equipped) ➀ Lock ( ) All doors are locked if the lock button is pressed. ➁ Unlock ( ) Driver’s door is un ...

    INSIDE
    Inside, a good mix of materials with a protruding center stack (reminiscent of the Volkswagen New Beetle) offer a good use of space. The glove box is huge, but the flat-folding rear seats and unde ...

    Kia Cee'd 1.6 CRDi
    Journalistic duties required me, the other week, to drive to the training ground of a Premier League football club. Now, a number of cars come to mind that would be entirely suitable for keeping a ...