ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche” — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Indicator symbols on the instrument cluster
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    Audio system
    Antenna (if equipped) Your vehicle uses a roof antenna to receive AM or/and FM broadcast signals. This antenna is removable. To remove the roof antenna, turn it counterclockwise. To install the ...

    Key
    Illuminated ignition switch Whenever a front door is opened, the ignition switch will be illuminated for your convenience, provided the ignition switch is not in the ON position. The light will ...