ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche” — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Fuel filler lid
    Opening the fuel filler lid The fuel filler lid must be opened from inside the vehicle by pressing the fuel filler lid opener button on the driver’s door. (if equipped) NOTICE If the fuel fi ...

    Remote keyless entry
    Type A Type B Remote keyless entry system operations Lock (1) All doors (and trunk) are locked if the lock button is pressed. Type A The hazard warning lights blink if the lock button i ...

    Customer choice of advanced drivetrains with 2WD and AWD
    Depending on individual markets, consumers ordering a new Kia Sportage will be able to select from five models with 2WD and four with AWD - employing advanced drivetrain systems similar to those i ...