ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche� — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Emergency starting
    Jump starting Jump starting can be dangerous if done incorrectly. Therefore, to avoid harm to yourself or damage to your vehicle or battery, follow the jump starting procedures. If in doubt, we ...

    Climate control air filter
    Filter inspection The climate control air filter should be replaced according to the maintenance schedule. If the vehicle is operated in severely air-polluted cities or on dusty rough roads for a ...

    Yes, One Trim Is Really Called the “ !�
    Dealers will have four trim levels with which to lure the young and impressionable—Soul, Soul+, Soul ! , and the top-of-the-line Soul Sport. “!� is pronounced “exclaim,� although we’d ...