ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche” — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Using four-wheel drive
    Driving on snow- or Ice-covered roads (“4WD LOCK” for full-time 4WD operation) • Use snow tires. See “Tires” in this section for more information. • Keep an adequate distance between ...

    Restyled with Kia's evolving DNA for a stronger presence
    The 'new look' Kia cee'd has been thoroughly restyled in order to keep the brand's best-selling model in Europe 'fresh' and maintain its strong appeal to consumers. Working under the direction o ...

    Battery
    WARNING - Battery dangers Always read the following instructions carefully when handling a battery. Keep lighted cigarettes and all other flames or sparks away from the battery. Hydrogen, whic ...